Boss Babe Spotlight: Brittany Raji!

Each and every Wednesday for “Woman Crush Wednesday”, The Dean of Fashion & Beauty will select an entreprenHER to be featured in her “Boss Babe Spotlight” Series. This series has been curated to shine some light on the small businesses of women who are unapologetically and authentically being themselves while leaving a footprint behind in the world that they live in.

WHO’S UP NEXT?


Today, I am featuring Brittany Raji of Beauty Impact Accessories! Recently, I had the chance to interview Brittany and learn some new and exciting things about her. I want to thank her for taking the time to speak with me so that I could shine some light on all of her dopeness and share it with you all. I certainly look forward to continuing to curate, collaborate, create and celebrate with her in the future! You can shower her with your support by shopping her collections! Sit back, relax, pour a glass of wine and read about what she shared with me:

What do you want people to know about you and your business?

Beauty Impact Accessories is the Culture Plug for authentic accessories handmade in Africa. We are a fair trade social enterprise that started in 2015. We produce our line in Ghana, Nigeria and Kenya. I’ve always had a love for culture and creativity and my business highlights that joy of blackness. I’m a high school dropout and first generation college graduate.  I became and entrepreneur at the age of six. I love finding innovative ways to market business concepts in other words I’m a crazy sexy creative.

What drives you as a business owner?

I love what I do. It really doesn’t feel like work. I love designing pieces and marketing the most. I’m driven mostly by the thrill of meeting the demand. What makes this journey amazing for me is learning. I enjoy listening to podcasts and audiobooks. I’ve taken two entrepreneurship courses in San Francisco. I feel like entrepreneurship is in my soul. Of course it feels good to make money on my own terms and spend time with family. This lifestyle is demanding yet rewarding.

What kind of legacy/footprint do you want to leave behind?

I would love people to be proud of our heritage and feel confident in their own skin. I believe that beautiful things that can impact the world. HINT the name of my business. I also love encouraging others to step out on faith launch their own businesses. We were made to create. The most valuable place in the world is the graveyard, because so many people take her dreams there. In 2017, I launched my marketing consulting business to help other entrepreneurs market what they have made. You can find more info brittanyraji.com or follow me on IG @asksocialgoddess!

What knowledge would you like to impart on other small business owners, both new & aspiring and old & experienced?

Be humble and learn something new everyday. Be honest about where you are and what you can do. Don’t keep up with the Jones’ they are broke. Being able to get back up after falling down is the key ingredient to being a successful entrepreneur. There’s this Silicon Valley quote that says, “If you want to be success go mess things up”. The faster you fail the faster you learn.

What does being a “boss babe” mean to you? 

Boss Babe means to be crazy sexy creative. Being a boss is more than telling people what to do but the being leader at all times. I believe that bosses are natural born leaders and can manage multiple things successful. I believe every babe can define their own style of being a boss.

If you had to pick a phrase to serve as your words of affirmation, what would it be?

Impactful business beauty.

Are there any other special gifts or talents that you have that you’d like to share?

I’m a serial entrepreneur and educator I specialize in working with at-risk youth and non traditional adult learners. I believe that we all have value and worth just as we are. Thank you for the opportunity.

Announcement: I am Ashley Stewart @ Camp Creek Marketplace’s Social Media Correspondent!

It’s OFFICIAL, all I need is a whistle! LOL

I am now Ashley Stewart at Camp Creek‘s SOCIAL MEDIA CORRESPONDENT!

And they put me to work right away on my first day!

We had a VOTE PARTY in the store yesterday! One of Atlanta’s own semifinalists Addlia Edwards was there to meet & greet with folks as they shopped, danced to music, enjoyed small bites and overall experienced dope vibes throughout the store!

If you missed it, It’s still not too late to HELP CHOOSE THE FINDING ASHLEY STEWART 2019 FINALISTS! VOTE NOW for your favorites by liking their picture on the website!

Boss Babe, Did You Know?!

Did you know that my Boss Babes Brunch & Happy Hour Series kicks off tomorrow?!

I am so excited to announce that I will be hosting monthly “pop up” installments of happy hour events where BOSS BABES can link up at different restaurants, bars & lounges to eat, drink & be merry while highlighting different businesses throughout the Atlanta Metro area, preferably black owned and black operated!

My goal for the rest of the year is to remain steadfast in my overall goal to bring dope content to my BOSS BABES and continue to be unapologetically and authentically myself while doing so! I am very excited about intentionally bringing BOSS BABES together in one room to network and have a great time together so that they can continue to grow in their purpose! My hopes is that they leave each space better than they came, ready to curate, collaborate, create & celebrate being an entreprenHER!

RSVPs have been rolling in and some dates are already SOLD OUT, but anyone can pull up! This month, you can meet me at Puff & Petals Lounge for some drinks and networking tomorrow (FRIDAY, AUGUST 2ND) from 5-7 PM as I kick off my event and continue to do so for the rest of the year and beyond! I absolutely cannot wait to see each & every one of you!

Talk soon… Okkkuuuuuuuuurt!

Boss Babe Spotlight: Joi-Louise!

Each and every Wednesday for “Woman Crush Wednesday”, The Dean of Fashion & Beauty will select an entreprenHER to be featured in her “Boss Babe Spotlight” Series. This series has been curated to shine some light on the small businesses of women who are unapologetically and authentically being themselves while leaving a footprint behind in the world that they live in.

WHO’S UP NEXT?

Today, I am featuring: Fashion Designer, Joi-Louise. Recently, I had the chance to interview Joi-Louise and learn some new and exciting things about her. I want to thank her for taking the time to speak with me so that I could shine some light on all of her dopeness and share it with you all. I certainly look forward to continuing to curate, collaborate, create and celebrate with her in the future! You can shower her with your support by shopping her collections! Sit back, relax, pour a glass of wine and read about what she shared with me:

What do you want people to know about you and your business?

Joi-Louise The Label (JLTL) is a brand for Curvy & Plus Sized women but the goal is not to be exclusive to them alone. I have been every size from an 8 to a 22 and we women all want the same thing! Great fashion! JLTL is shining a light on curvy and plus-sized women that want great fashion and great quality. I am very much into detail and when I pick or design pieces for my brand I need to feel a mood or I don’t want it for The Label. I am very much a fashion girl, but I believe in being able to make pieces last, don’t really care if you’ve seen it on IG already, I’ll wear it in a different way and make you think it was a brand new dress.

What drives you as a business owner?

I am driven by the everyday process of my business; the buying, the designing, the producing, the marketing, the packaging, and finally seeing my customers wear something I picked out or designed. Being able to do that is a dream come true and seeing my community of shoppers get as excited about my pieces as I do makes it ALL worth it. I am a creative soul, so being able to see an idea become a reality is a huge driver for me.

What kind of legacy/footprint do you want to leave behind?

I am not a mother yet but I dream of my future children often. Of course I want them to think I am the coolest Mom ever and that my job is to add happiness to women’s lives through my designs and this brand. I want to be known as a woman who celebrated other women of all sizes and backgrounds through the intimacy of fashion.

Of course there is selfishness to why I wanted to start a fashion brand. I LOVE the clothes, but when I worked as a bridal consultant I got to be a woman’s best friend every time she cam in for her fittings and even after her wedding when she sent me photos of her big day. That is what I want to leave behind, a moment in time where I was able to make another woman feel as special as, if not even more than, her wedding day. 

What knowledge would you like to impart on other small business owners, both new & aspiring and old & experienced?

It is very important for entrepreneurs to stay the course. Things don’t happen overnight, but when they do happen you need to be ready. I had no traction or sales until I got my first breakthrough, a placement in Essence Magazine. Things changed and in people’s eyes I became credible, noteworthy and that changed the course of my business for sure. Essence Magazine was my first placement but it won’t be my last that moment was not random, nor did it happen through luck. I worked hard and prepared for it and when the opportunity came around, I was ready. It’s a cycle, do the work and watch it unfold! 

What does being a “boss babe” mean to you? 

Being a “Boss Babe” means doing what needs to be done to be successful. Right now, I am a one-person team, it gets hard at times but success isn’t easy, but I am so fulfilled by what I do with Joi-Louise The Label. Being a “BOSS” isn’t about holding dominion over someone else or calling the shots, it’s about owning your tasks, knocking them down, being collaborative and knowing that having a team is a blessing that will take your business to the next level. 

I am preparing myself for my team. I want them to be super collaborative, to speak their minds and have an understanding of what it’s like to work for someone that appreciates them. It’s so important that a “boss” remembers that they were once in the place of their team, hungry and wanting to learn and grow. I am getting myself ready to be an example that builds on leadership, the ability to listen, and the wisdom to know that I am hiring them to make the brand stronger in areas where I am not.

If you had to pick a phrase to serve as your words of affirmation, what would it be?

Life isn’t a catwalk; it is a journey through the most abundant of mountains. Although the accolades aren’t there, the final destination has a view that even the most elaborate Parisian runway could never touch. Keep strutting! – Joi-Louise 

Are there any other special gifts or talents that you have that you’d like to share?

Believe it or not, I am a pretty decent singer. I sang from the age of 6 all the way up to 18.

Boss Babe Spotlight: Seshata Rose

Each and every Wednesday for “Woman Crush Wednesday”, The Dean of Fashion & Beauty will select an entreprenHER to be featured in her “Boss Babe Spotlight” Series. This series has been curated to shine some light on the small businesses of women who are unapologetically and authentically being themselves while leaving a footprint behind in the world that they live in.

WHO’S UP NEXT? Today, I am featuring: Seshata Rose. Recently, I had the chance to interview Seshata and learn some new and exciting things about her. I want to thank her for taking the time to speak with me so that I could shine some light on all of her dopeness and share it with you all. I certainly look forward to continuing to curate, collaborate, create and celebrate with her in the future! You can shower her with your support by purchasing one of books or editing services! Sit back, relax, pour a glass of wine and read about what she shared with me:

What do you want people to know about you and your business?

My business is all about a love for words, whether you’re a reader, writer or both. Seshata Rose is a brand and business that serves as my creative outlet and healing space. I discuss sensual liberation, body positivity and women empowerment. Because I have such a love for literary enlightenment, a sub part this brand is ” From Thought to Print.” With in this space, I offer literary services and coaching through my 12 step self-publishing process.

What drives you as business owner?

Financial freedom and creative liberty. As a business owner, it feels good to have something that is mine. That I can decide what does or doesn’t work for me. A space where I can create openly. Even though being a business owner can be frustrating, what continues to propel me forward the my vision I have for building sustainability. The end goal is being about to move on my own time and building multiple income streams.

What kind of legacy/footprint do you want to leave behind?

I hope to leave the message that you are capable and more than enough. Finding your purpose and doing what you love is important. Happiness and sustainability is important.

What knowledge would you like to impart on other small business owners, both new & aspiring and old & experienced?

The first is you don’t have to figure everything out on your own. Don’t reinvent the wheel. Even if you’re developing something that is unlike anything else, you’re not the first person to run a business. Leverage your strengths but don’t be afraid to ask questions, seek help and RESEARCH! Second is patience. You may have to invest more at first than you get back. Sometimes you’ll have to try a few things before finding what works for you. Growth takes time, so exercise patience. Lastly, be authentic to yourself, your brand and your business.

What does being a “boss babe” mean to you? 

Making a way for yourself, even when the path isn’t preset. Staying committed to one’s aspirations and a person who pursues what makes their soul smile. A boss babe has a grind that doesn’t stop and won’t compromise exploring their gifts/purpose.


If you had to pick a phrase to serve as your words of affirmation, what would it be?

“Own your truth.” That’s my mantra. Speak your truth. Live in your truth.

Boss Babe Spotlight: Edrian Mallory!

Each and every Wednesday for “Woman Crush Wednesday”, The Dean of Fashion & Beauty will select an entreprenHER to be featured in her “Boss Babe Spotlight” Series. This series has been curated to shine some light on the small businesses of women who are unapologetically and authentically being themselves while leaving a footprint behind in the world that they live in.

WHO’S UP NEXT?

Today, I am featuring: Edrian Mallory of Designs by Shae. Recently, I had the chance to interview Edrian and learn some new and exciting things about her. I want to thank her for taking the time to speak with me so that I could shine some light on all of her dopeness and share it with you all. I certainly look forward to continuing to curate, collaborate, create and celebrate with her in the future! You can shower her with your support by letting her get you fly and fashionable for your next occasion! Sit back, relax, pour a glass of wine and read about what she shared with me:

What do you want people to know about you and your business?

You know, I’m really not sure of how to answer this. Most people are surprised to learn that I am introverted and reserved. Never have I ever thought that I’d start a small business because that would mean that I’d have to speak to people and I’m not always so good at that. I said years ago (and keep saying) that this is just a fun hobby for me. It just so happens to be a hobby that allows me to meet some amazing plus size women, change a few lives, and make a little money in the process. LOL. I feed off of the energy of my clients, so the more personality to get from them I can in turn put that personality into their garments.

What drives you as a business owner?

The journey and the people that I meet along that journey. I keep saying that I don’t want to mass produce pieces because I appreciate the connections that I make with my clients. I don’t just make clothing, I provide a service. So the ladies keep me going. All of the different personalities and the stories makes the journey worthwhile. 

What kind of legacy/footprint do you want to leave behind?

I’m not so sure. But what I do know, though, is that when people think about DBShae I hope it makes them feel good. That’s what I’m all about. I’m a bit of a hippie so to speak. I’m all about good vibes and positivity. In a lot of cases I’ve had several clients to become friends because I’m interested in their story or they feel comfortable enough with me to share the intimate details of why they chose to get a custom made piece. So when someone puts on their custom DBShae piece I want them to feel as pretty as they think the garment looks. Because it’s not the clothes that makes the person, it’s the person that makes the clothes

What knowledge would you like to impart on other small business owners, both new & aspiring and old & experienced?

I’m still learning myself. I’ve only been in the sewing game for a very short time. About 5 years. I’m still learning what to do and what not to do every day. Above all I’ll say stick to who you are and what you know and remain professional at all times. Every business owner of any size knows that there will be times where a customer or client will make you want to knock their heads clean off of their shoulders but you can’t do that because it’s unprofessional. Learn how to remove yourself from a nasty situation in the most professional way possible. It’s your reputation, protect it at all costs. 

What does being a “boss babe” mean to you? 

When I hear boss babe it means that I am in control of my destiny. Accept me for who I am and keep it moving if not. What I do with and for myself isn’t for anyone else to approve or accept. I am in complete control of me. It doesn’t mean that I am bossy, but that I know what I desire and require.

If you had to pick a phrase to serve as your words of affirmation, what would it be?

“What is for you is for you. What is for me is for me. What is for me is not for you, and what is for you is not for me.” I’m not sure of where it comes from but when I used to get upset about why things aren’t moving for me as they should because of how well it’s moving for someone else my mother would say this to me. It helps keep me in check. That, along with everything is in God’s time keeps me centered. I get antsy and upset and frustrated just like anyone else so that phrase gets and keeps me together. 

BYOB Retreat Recap

Over the weekend, I got the chance to immerse myself in a pretty dope ass experience known as The BYOB Retreat! OMG, it was all that and a bag of chips! It twas indeed a gathering of diverse creators, makers and dream chasers all in one space, taking up space all while being unapologetically and authentically themselves: black AF! There was so much black girl magic and black boy joy all around! Oh, how I love us! Better yet, I STAN US!

In it’s second year, #BYOBretreat continues to bring together some of the countries most dynamic entrepreneurs, strategists, creatives, and minds for sessions around building your business, scaling your impact, managing your money, and learning to live your best life holistically. They connect the most talented & diverse brands in a culturally inclusive space to help you grow from startup to success. It’s more than an event. More than a conference. More than just feelings. It’s about leaving your old self behind & returning with new vision, new skills, and new connections for life.

Personally, I left feeling better than I came. While new connections were made, some older ones were rekindled & reunited! It legit felt like I was at a HBCU Homecoming! The melanin was in abundance and beyond plentiful throughout this entire weekend! The highlight of my time at BYOB was picking up gems provided by CiCi AKA The Six Figure Chick. She lead an amazing workshop focusing on Instagram Domination.

Here are notes that I took:

5 KEYS TO DOMINATE INSTAGRAM

1. CLARITY:

Why are you on? More exposure? Leads? Sales? Can you summarize what you offer in one sentence? Who are you? What do you do? How do you do it? Why should I care?

2. BUILD A COMMUNITY:

Who do you want to attract? What makes it a community? How will you show up as a leader?

3. CREATE VALUABLE CONTENT:

What will you share on your platform? If you’re not standing out, your content will get lost!

5 Types of Content:

  • Entertaining
  • Educational
  • Inspirational
  • Conversational
  • Connecting

4. COLLECT YOUR COINS:

How will you drive traffic away from Instagram?

  • Clear offers
  • Clear path
  • Dedicated webpage (a landing page and/or utilize LinkTree) & make sure they work!

5. COMMUNICATION:

Connections = Collections

  • Show up for your audience
  • Ask open ended questions
  • Respond to comments
  • Ask them what they want/let them vote
  • Encourage DMs
  • Use IG Stories
  • Share your experiences & mistakes
  • Go Live

Overall, I had an amazing time and recommend everyone to go if they can! It was worth every penny!

The Second Time Around: LifeStyled Honors

I had the opportunity to attend Lifestyled Honors, curated by Maui of Phat Girl Fresh again this year with The Fluffy Girl Tribe! To be in a room full of women who are there to empower & inspire one another while authentically & unapologetically being themselves is my type of hype!

Between the honorees who were recognized for their courageous and groundbreaking work and the fashion show debuting designers/brands such as: Eloquii, Ego Boutique, Arden’s Closet by Nedra Phillips, Curverra, CAAB & Wrap Girl Magic Collaboration, Big Man Culture, Livi Rae Lingerie, and A+ LA, all doing their damn thing in the game, I thoroughly enjoyed myself! And as always shopping took place too! The items that graced the runway were also available for purchase that same day!

The all white party the day before kicked of what we have grown to now call “Phat Girl Fresh Weekend”! Drinks were flowing, selfies were taken and mini reunions took place. If you missed it this year, you missed an all around fun and amazing time!

See you next year! 🙂

Sell More & Sell Easy: How To Stand Out In A Saturated Market Workshop w/ The Spoiled Writer

First, let me start off by getting into these digs of the venue that hosted this amazing workshop curated by The Spoiled Writer aka Kelly. Many of you know that I dibble and dabble into interior design. So it should be a no brainer as to why the chosen venue excited me and made me fall head over heels in love with it! OMG, the aesthetics of Career Sisters was beyond beautiful! What do you think?

If you are looking for a workspace where boss babes (either your own tribe or you can find one) drop in during the week and weekends and can help you brainstorm ideas or bounce the ones you already have in your head OR if you are looking for a venue to host an event at, look no further! Membership starts at $30 dollars a month! Check them out! I hope that they expand to open up a location on the south side of town!

They say that iron sharpens iron. More & more I have been intentionally inserting myself in spaces that encourage, uplift and inspire me to grow and push me out of my comfort zone. As a entrepreneur, I can truly say that this workshop did just that for me. I tapped into my purpose more than I have done before and my fears were challenged by my peers. This workshop was excellent! I walked away having had learned so much as well as met new boss babes who I can continue to grow with. We each poured into each other. I came with my best friend, Sharai in tow, but left having had formed a sisterhood with our long lost cousins, Nikia & Martine. Thanks Kelly for being such an amazing facilitator and for a great afternoon filled with learning!

Here’s a few major takeaways for me:

  • Identify your target audience and even more so your ideal client. What are her likes & dislikes? What does she do for a living? What are her hobbies? Etc…
  • Hone in on your unique selling point/preposition. What makes your business unique? How is yours different?
  • Utilize your Instagram analytics. Use it to help you navigate on how to use this platform more effectively. Ie. When’s the best time to post? When are your followers on the most?

Outfit Deets: https://pin.it/gyqaxojvx4nxw5

The Beauty Conference: VIP as F*ck!

So after being tagged in a giveaway on IG by one of my fellow members of The Fluffy Girl Tribe, I went ahead and tagged some more of my favorite fabulous fluffies and well wouldn’t you look at that….. I won! I won a VIP ticket at that! I swear that I don’t win things often, but 2019 seems to be my WINNING SEASON! This is the second contest/giveaway that I have won and both are related to beauty & business! That’s my type of hype!

I am so happy that I attended The Beauty Conference! I had such an amazing time! There were vendors such as Nice Scent, Pink Petal Organics & Working Woman there. There was food. And there were mimosas! Shoot, I even left with a tote bag filled with goodies! Whoooooot, Whoooooot! I ran into some familiar faces (such as Meagan and Shanice, both of whom I met at The Business Warming a few weeks ago) and I also had the opportunity to meet some new ones! I’m definitely looking forward to the new budding relationships and partnerships that were ignited!

There were so many gems that were dropped, adding to my growth as an entrepreneur and blogger in the beauty industry! Hearing from the likes of Nia Chantal, Curvy Curly Conscious, Monica Robinson & Melissa Joslyn got my whole life together! The biggest take aways for me was “to be intentional”, “to be authentic” and most importantly, “to be you”! I could appreciate all of this advice as I continue to explore and navigate ways to improve my brand and create content for my audience. I thoroughly enjoyed myself! I could have chosen to be anywhere else, but I am glad that I chose to be poured into that afternoon. I cannot wait to see what next year brings for you, Terri! Congratulations on a successful event!

Here are a few pics from the event. Enjoy!

Outfit Deets: “Tell Me You Love Me” Pant Set, Distressed Demim Jacket, Distressed Denim Handbag